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Industrial manufacturing (B2B, precision components) · Birmingham, UK
Placeholder — real client data pendingFernhill & Co.
+180% qualified RFQ submissions
Web DevelopmentSEO5 months
The challenge
A 40-year-old precision manufacturer had a 2009-era website with no mobile support, generating almost zero inbound enquiries despite strong industry reputation.
Our strategy
Full rebuild on a modern headless stack, spec-sheet and capability pages structured for technical buyer search intent, schema markup for manufacturer/product data.
The results
- +180% qualified RFQ (request for quote) submissions
- Page load time down from 6.8s to 1.2s
- Organic keyword footprint grew from 340 to 2,100+ ranking terms
- First-page rankings for 12 of their 15 target technical component categories
“Our old site actively lost us business. Now it's the first thing procurement teams mention when they call.”